
UK Fashion, Beauty & Lifestyle Blogger
I’m Sarah, based in the UK and I’ve been fashion & beauty blogger for 15 years.
About Me:
Before social media really kicked off and the term “influencer” was invented, I started my own e-commerce business from my uni bedroom in 2008 as a side hustle. It received national press coverage (and my products were worn by Fearne Cotton on the front cover of Sugar Magazine and by girl group, Little Mix.
During this time, also took up blogging as a hobby. As part of the first generation of high street style bloggers, I immersed myself in the community but the turning point for me was in 2011 when I was voted best LOOK Magazine’s best blogger.
About My Fashion & Beauty Blog:
After I won LOOK Magazine’s fashion blogging competition in 2011 (here’s the entry I submitted if you fancy taking a look!), my fashion and beauty blog took off in ways I never imagined.
I enjoy working with national and global brands while retaining editorial and creative control and feel very lucky to be in the position where brands trust me enough to do this.
My fashion & beauty blogging highlights so far:

I was one out of the five bloggers chosen to front a social media campaign for F&F

A full page spread in Very.co.uk Magazine (supplement with OK Magazine)

Highlights
- Won LOOK Magazine’s Best Blogger (read my competition entry here and check out the event photos here).
- Shortlisted for a Cosmo Blog Awards in 2012 (Established Fashion Blog category).
- I was one of the five bloggers involved in F&F Partywear campaign.
- Worked alongside Stylight for the app launch, and attended their bloggers party in Germany.
- Official blogger for Malibu Rum in 2013 creating content for the social media channels.
- Featured in six issues of LOOK Magazine as part of Malibu Summer campaign.
- Featured in Very.co.uk Magazine.
- I was a Dahlia Girlfriend where I contributed to their blog for six months.
- Was a guest blogger on Fashion Union for three months.
- Official UK Blogger for Spanish brand, Baleeblu where I attended the WGSN Fashion Awards at the V&A with them as part of their big launch.
Want To Work With Me?
I love creating content and if you think that I fit within your brand’s profile, I’d love to hear from you. Please get in touch and email me at [email protected]
Brands that I have worked with includes:
Selfridges | ASOS | Hobbs | | Selfridges | Ted Baker | Fiorelli |  New Look | Dorothy Perkins | OUTFIT | Jules B | BANK | Dahlia | F&F | Laura Ashley | Cath Kidston | Very.co.uk | Glamorous | Daniel Footwear | Fashion Union | House of Fraser | Rare London | Marc B | Vente Privee | Voucher Codes | Cloggs | Rekorderlig Premium Cider | Pago Fruit Juice | Malibu Rum | Crown Paints | Tempur | Hive | Yankee Candle and various beauty brands such as Boots, Soap & Glory, Ciaté, NARS, Liz Earle, QVC, Avon, Jurlique, Benefit Cosmetics and Balance Me.
Social Media Links
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This blog contain affiliate marketing links via Skimlinks and rStyle.