PÜR is a cruelty-free, with part of their collection stuiable for vegans, the beauty brand describes themselves as an innovative. They are committed to an eco-friendly and waste-minimising ethos, and have produced some products that are even gluten free! PÜR believes in celebrating women of all ages and all skin tones.
Any brand that introduces themselves with such a strong statement is most definitely worth our attention. 

Having read up on PÜR, I was excited to try their latest releases from their cosmetics range. PÜR have recently launched the Vanity Palettes* in Goal Digger and Dream Chaser.
When I first saw images of the Vanity Palette, I didn’t expect them to be so big… although the clue is in the name. I assumed it would be a pocket sized compact, but the entire circular palette is as big as my hand.

The mirror lifts out of the palette for it to be transformed in to a mini vanity. Pretty smart.
Each palette holds 4 eyeshadows, highlighter, bronzer and blusher – all formulated with green tea, ginseng, and B Vitamins. Both palettes contain earthy, versatile shades that suits all skintones.
Dream Chaser has neutral nude shades for natural, everyday looks. While Goal Digger features darker tones for a more dramatic effect and is ideal for evening looks. Colour pay off is pretty good too. I don’t know why but I expected the eyeshadows to be quite tame in pigment but they’re actually quite punchy!

PÜR is available online but if you want to swatch before you buy, they’re stocked in selected Marks & Spencer stores. 
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